Client: Three Rivers Foundation Inc. is a family-founded business rooted in the values of service, legacy, and financial empowerment. Originally established as a versatile entity by the client's father—who first used the name while operating a cleaning service—the foundation has since evolved into a mission-driven organization focused on helping individuals and families achieve financial stability and security.

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Role: RJ.DESIGN.MEDIA LLC designed the logo for Three Rivers Foundation Inc. to reflect its mission of service, legacy, and grace. The central element—a river shaped like the number “3”—symbolizes continuous flow, healing, and the foundation’s name. It flows into the letter “R” to create a unique, memorable mark.

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Rounded fonts convey warmth and approachability, while the color blue represents trust and stability. Black adds strength and professionalism, and white symbolizes clarity and new beginnings—aligning with the foundation’s purpose to uplift and empower.